MACVB – Education and Training


We know that a key component to the success of your CVB is learning the newest trends and best practices. During our events, we present many ways to stay informed and connected to the industry. We also know that you can’t make it to every event, and that is why we are posting the educational presentations from our events here.

Feel free to browse through the presentations and materials below to catch up on what you missed, then plan to be at our next event.

2024

MACVB Education Series 11.22.2024

Data, Research, and Digital Marketing, Presented by: Gretchen Nussbaum and Devon Cox

Recorded Presentation
Passcode: NC!Kk6k6

 

MACVB Annual Meeting 2024

Group Tour Introduction, Wendy Dobrynski

Destination AI: Navigating The Future of Tourism

AI In Action For DMOs

MACVB Education Series 6.28.2024

GA4 at 1: Lessons Learned and Insights Gleaned in Year One
Passcode: 4.q53qDj

MACVB Education Summit 2024

MACVB – Organizational Basics

ORGANIZATIONAL BASICS CHECKLIST

Maximize Productivity with AI

Digital Marketing Overview 41924 FINAL

Digital Strategy Work Plan

Crisis Communication

MACVB Education Series 3.22.2024

Mobile Search Trends DMOs should know.

Passcode: V*z+8@Lt

2023

MACVB Education Series 6.23.23

MACVB Education Series 6.23.23 – STR Presentation

2023 MACVB Education Summit

introduction-to-ga4-macvb-2023 (1)

MACVB Trade Shows

Workforce DEI Presentation

MACVB2023 EMT

2022

2022 Education Summit

Podcasting: Is it right for your community or DMO? from Bill VonBank

Explore Minnesota agency update from Nicole Lalum, Northwest, Northeast & Central Industry Relations, Explore Minnesota Tourism

Cannabis Travel Intersection from Cultivar Strategies

Using Data & Analytics to Convert Prospects to Visitors from MediaOne

Emerging Tourism Trend: Cannabis Tourism from Cyd Haynes

Leading a Community Brand from Mandi Moon

2021

2021 Education Summit

Crossing the Divide from Tiffany Nicole Johnson

Getting the most out of Google Analytics from W.A. Fisher

Media Strategies from Jennifer Hellman of Goff Public

Public Value of Public Programs from the University of Minnesota

MACVB Education Series: March 26, 2021

2019

2019 Annual Meeting

Hill Capitol Legislative Lobbying from Alex Rudie

Visit Faribault: Fairbault Area Chamber of Commerce & Tourism from Alex Rudie

Greater Mankato growth inc: Visit Mankato strategic focus 2018 from Alex Rudie

2019 Education Summit

All the Things: Events as Assets from Alex Rudie

Final Four Guerilla Marketing from Alex Rudie

Building Shoulder Season Visitation through Regional Golf Promotion from Alex Rudie

MACVB Compensation & Benefits Presentation from Alex Rudie

Step-by-Step Market Destinations from Alex Rudie

Minne-Roadtrip Report from Alex Rudie

Partnership Strategies from Alex Rudie

Be Social – Explore Minnesota from Alex Rudie

2018

2018 Education Summit

W.A. Fisher – Getting the Most Out of Google Analytics from Alex Rudie

John Edman, Explore Minnesota, Industry Overview from Alex Rudie

How to Compete & Win with Smaller Budgets from Alex Rudie

2017

2017 Annual Meeting

Grand rapids branding presentation oct 2017 from Dee Schutte

Strategic and well thought out social media from Dee Schutte

Creative and Impactful Content from Dee Schutte

John Edman, Explore Minnesota, Industry Overview from Dee Schutte

Branding your community from Dee Schutte

2017 Education Summit

MACVB Education Summit – Stakeholder Relations

MACVB Education Summit – CEO Track

MACVB Education Summit – Media One

MACVB Education Summit – Stakeholder Value

MACVB Education Summit – Boosting Value

MACVB Education Summit – Adtaxi

 

 

Friday Call: Board retreats and strategic planning

 

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